Upland Sports Centre
Brand Launch
Upland Sports Centre is an indoor soccer facility, and the only one of its kind in Surrey, BC. While providing a place for the community to experience sports, competition, and elite training, they also offer their space for rental services such as private coaching sessions, birthday parties, and much more.
The clients approached us with problems many brands struggle with, the first being a lack of online presence when starting a business, which in turn effects revenue. Having opened amidst the COVID-19 pandemic, USC needed to establish itself as a reputable local facility, and without the systems in place to bring in business efficiently and sustainably, it faced an uphill battle.
Our team took care of these problems by first constructing a functional web interface with a live schedule and payment processing system. Integrating this schedule with the Spade Connect CRM allowed their bookings to be automated requiring no human input.
To maximize bookings, we maximized traffic to the web page by understanding its targeted audience and executing social media strategies catered to this community. By producing professional and engaging content that showcases the flexibility of the facility, we were able to generate many types of clients for this business.